PEOPLE
Representative, Rally Nippon
■ Linking People with Classic Cars
There certainly does seem to be a strong car culture in the US and Europe. You must have felt this when you participated in the rally.
Mr. Kobayashi: Yes. In fact, it made me think of the contrast with Japan. At the time, there were only four groups participating from Japan. We stayed in hotels and got to know each other over dinner in the evenings. People wanted to talk with us because there were so few Japanese. What I learned through this experience was that high-society Westerners had a keen interest in Japan and actually knew a lot about Japanese history and culture. They showered us with questions, but I’m embarrassed to say, we couldn’t give very good answers. Even Togi, who specializes in classical Japanese gagaku music, was taken aback when he was asked to explain how Horyuji Temple was constructed.
That’s when I realized this wouldn’t do. These people had studied and respected Japanese history and culture, but what about us? Was it enough just to be enamored of Western culture? Togi and I had a lot of discussions about this. And then it occurred to us, “Japan has some wonderful routes for a classic car rally and a lot of great sights along the way. It should be possible to hold a similar rally in Japan.” This was the starting point for Rally Nippon and from the beginning, “touring Japan’s World Heritage sites” was an integral part of our plan.
I see. Right from the beginning you were thinking of classic cars and World Heritage sites.
Mr. Kobayashi: That’s right. We want people from all over the world to come and experience Japan. We want our rallies to be events in which they can enjoy Japan, and which will lead them to praise Japan as a wonderful country. As I thought through my plan, I also saw that it could contribute to revitalizing regional communities by getting local people involved. This year marks our tenth anniversary. At the moment we are the only rally event with backing from the Japan Tourism Agency.
In a sense, the classic cars and the rally are simply the means by which we get people to learn about Japan. That is the real purpose of Rally Nippon. And, of course, it is premised on our belief that classic cars and Japanese buildings and scenery go well together. Furthermore, classic cars are in themselves an industrial heritage and have a high affinity with World Heritage sites.
The rally is a major event. How is it managed?
Mr. Kobayashi: Everything is handmade for Rally Nippon. We don’t use agents of any kind, and our costs are covered by participation fees and donations from companies that I have personally asked to help sponsor us. The mechanics who provide repair and maintenance support and all of the event staff are bona fide volunteers. We plan our routes carefully to create a scenic narrative, such as by finding the perfect spot to pass by Mount Fuji, for example.
Another thing that is important to me is to bring together people of different generations. Rally Nippon participants have ranged in age from 25 to 84. There is no disconnect between these people because they share the same classic car “language.” The cars are imbued, not only with history, but with the passion and personal histories of successive generations of owners that provide common ground. Connecting in this way is another important part of the basic concept for Rally Nippon.
Former Director of the Sano Tsunetami Memorial Museum (currently known as Sano Tsunetami and the Mietsu Naval Dock History Museum)
Director of NPO Association for Thinking about Satoyama
Director of National Congress of the Industrial Heritage
Honorary Chief Priest Toshinari Ueda
Former Mayor of Omuta City
Archaeologist and Heritage Conservation Specialist
A fellow of the Japan Federation of Engineering Societies
Team Member of the Industrial Project Team Office for the Promotion of World Heritage Listing under Cabinet Secretariat
Governor of Kagoshima Prefecture
Mayor of Hagi City
Mayor of Uki City, Kumamoto Prefecture
The Former Employee of Nippon Steel Corporation
An Associate Professor of the Faculty of Science and Engineering in Iwate University
Chairman of the Tourist Guide Association of Misumi West Port
President of Kuraya Narusawa Co., Ltd.
Chairman of Izunokuni City Tourism Association
Director and General Manager of Gunkanjima Concierge
Producer of the Gunkanjima Digital Museum
Owner at Tōge Chaya
Chairman: Mr. Hidenori Date
President: Mr. Masahiro Date
Proprietor, Houraikan Inn
Representative Director of Egawa Bunko non-profit incorporated foundation
The 42nd head of the Egawa Family
Democratic Party for the People (DPP) Representative for Nagasaki Prefecture
President of the NPO, Way to World Heritage Gunkanjima
Representative Director
MI Consulting Group
President of Watanabe Production Group and Honorary Chair of Watanabe Productions Co., Ltd.
Member of the House of Councillors
Governor
Kagoshima Prefecture
World Heritage Consultant
Director and Dean, The Kyushu-Asia Institute of Leadership
Representative Director, SUMIDA, Inc.
Journalist, founder of the Shimomura Mitsuko Ikikata Juku School
Representative, Rally Nippon
Chairman, Sites of Japan’s Meiji Industrial Revolution World Heritage Route Promotion Council Director, National Congress of Industrial Heritage
Representative Director, General Incorporated Foundation National Congress of Industrial Heritage (Advisor, Public Interest Incorporated Foundation Capital Markets Research Institute)
Mayor of Nagasaki City
Policy Director at Heritage Montreal
World Heritage Consultant
Executive Director of Kogakuin University
Heritage Architect and International Consultant
Head of Data Acquisition at The Glasgow School of Art’s School of Simulation and Visualisation
Head of Industrial Heritage, Historic Environment Scotland, Edinburgh
Scottish Ten Project Manager, Historic Environment Scotland, Edinburgh
Mayor of Izunokuni City, Shizuoka Prefecture
Pro-Provost and Chairman of Council of the Royal College of Art. Heritage advisor of Canal & River Trust for England and Wales.
Dean of Tokyo Rissho Junior College
Professor emeritus of Keio University
Mayor of Kitakyushu City
At the 39th session of the World Heritage Committee convened in Bonn, Germany, from June 28 to July 8, 2015, the decision was approved to inscribe the Sites of Japan’s Meiji Industrial Revolution on the World Heritage list.
At a celebratory party held to mark the occasion, some of the primary promoters of the project spoke of their joy in achieving their goal and of the trials and tribulations to getting there.
Director and Managing Executive Officer, Hanshin Expressway Company Limited
Member, Board of Directors, National Congress of Industrial Heritage
Vice-Governor of Shizuoka Prefecture
Mayor of Hagi City
Chairman, Tokyo Metro Co., Ltd.
Mayor of Omuta City
Deputy Director-General, Lifelong Learning Policy Bureau, MEXT
Former Counsellor, Cabinet Secretariat
Mayor of Kamaishi City
Member, Board of Directors, National Congress of Industrial Heritage Counselor, Shimadzu Limited
Chairman of the Consortium for the World Heritage Inscription of Modern Industrial Heritage (Kyushu-Yamaguchi) and governor of Kagoshima Prefecture (as of 2015)